How you write your advertising copy will be based on where you will place your ad. If it’s a billboard ad, you’ll need a super catchy headline and simple design due to the speed at which people will pass.

Etiye Dimma Poulsen I Homme Bleu

How you write your advertising copy will be based on where you will place your ad. If it’s a billboard ad, you’ll need a super catchy headline and simple design due to the speed at which people will pass.

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About Etiye Dimma Poulsen

Unique sculpture by Etiye Dimma Poulsen

Etiyé Dimma Poulsen was born in Ethiopia. After the untimely death of her mother she left the country and eventually ended up in Denmark, where she was adopted by her foster parents, hence the name “Poulsen”. Etiyé Dimma Poulsen studied art history.

Etiyé Dimma Poulsen makes her art starting from the material act of handicraft, of handling matter.

Her inspiration comes from traditional statues or tribal styles but with her own feelings and memories worked into them

Etiyé Dimma Poulsen first makes an iron mesh of my statues. Then she put clay on it. The next step is painting the clay and then the whole thing goes in the oven and that is exactly the moment where chance takes over. ...Instead of making it is more like growing . It is always magic: the meeting of the elements earth and fire. Etiyé Dimma Poulsen finally discovers these new creatures from the dust.

Since 1990, Etiyé Dimma Poulsen has done individual exhibitions in Denmark, France, the USA, Côte d'Ivoire, Cameroon and Switzerland. Then, starting in 1992, she started doing group shows in Spain, Palma de Mallorca, Belgium, United States, and France.

Poulsen's work is in the collection of the National Museum of African History, Washington DC.

Born in 1968 in Ethiopia. Etiye Dimma Poulsen lives and works in Antwerp, Belgium.

Etiye Dimma Poulsen sculpture contemporary african Alexia Werrie Gallery
Etiye Dimma Poulsen sculpture alexia werrie Gallery

Width
42
 cm.
Height
59
 cm.
Weight
465
 g.
Material
Mixed Media
Shipping
Worldwide

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A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy; it is based on a number of factors, including ad placement, demographic, even the consumer’s mood when they see your ad.

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So how is any writer supposed to pen a stunning piece of advertising copy — copy that sizzles and sells? The following tips will jumpstart your creative thinking and help you write a better ad.

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